Seth W. Godin is a former erred business executive and an American author. He has written over 18 books, including “Free Prize Inside,” which sold over 23 print runs and sold over 150,000 copies in its first two years.
It was also the “Business book of the Year” in 2004. Another of his bestselling book is The Encyclopedia of Fictional People (April 1996). He is a New York Times and Business Week bestselling author, and his books ranked among “20 of the best books by the most influential thinkers in business” by Business Week in 2015.
He also curates a 10- book series for children in the early 1990’s. The book’s plot is based on several video games. Godin also started a kick-starter campaign with his readers to raise $250,000 that secured him a book contract for “The Icarus Deception” with his publisher. In 2018, he was also included in the American Marketing Association’s Marketing Hall of Fame. In 2009 his blogs were named By time among 25 best blogs.
Seth Godin Quotes
“How dare you settle for less when the world has made it so easy for you to be remarkable?” – Seth GodinKnow who you are, know what you deserve, know your worth, and don’t settle for less. Either they will know that you are worth more or else you will. Never make a confined limit for yourself when the world has so much to bestow. Keep pushing your limits. There is a lot to be achieved so keep progressing and keep applauding yourself for coming so far. When you feel that the destination is too far, then turn back you will realize that you have come too long even. And once you know that then there is no way of turning back. Keep moving ahead with zest and vigor, the world has much more things to be explored by you. No-one can stop you except you. So don’t bound yourself with your defined limits.
“People do not buy goods and services. They buy relations, stories, and magic.”- Seth GodinIt takes months to find a customer and seconds to lose one. While buying bread from a bakery, when the owner previously warns you to not buy as they are not fresh. You generate a good vibe for him. You not only keep it to yourself, you further carry a good message about him to others. In this, the owner not only gained your trust but also booked some customers in advance. Therefore while buying goods and services, we build a relationship of trust and faith with the retailer. We also make stories and magic when we are in goodwill for someone. Therefore it is said instead of focusing on the competition, focus on the customers and their needs. This will help in expanding your business and double your profits.
“Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work easier.” – Seth GodinHappiness doesn’t mean that everything is perfect. But you choose to accept the imperfections and look beyond it. Acceptance is the key to happiness. For accepting the scars and faults within you, you have to start considering yourself as human. And it’s common for a human to make mistake. What lies beyond making mistake is accepting it. You should be resilient to the mistake made, but rigid to the lesson learned. When you free yourself from the bondage of being perfect, there lies a greater world. A world that seeks your attention and asks you to play your part for the betterment of it.
“Doing what you’ve been doing is going to get you what you have been getting.” – Seth GodinCrazy are those who do the same thing every day but expect the outcomes to be different. Whether it’s a relationship or business, when you keep on drawing the same pattern it gets you nothing except making boring and hectic. To derive something bizarre, you have to start exploring new ideas and designs. You have to take the risk. Without worrying much about the outcomes, you have followed your instincts and move ahead.
“The easiest thing is to react. The second easiest is to respond. But the hardest thing is to initiate.”-Seth GodinWe easily react or respond over someone’s command or call. But it takes effort to initiate first. It is said earlier that, if you can’t fly, then run. If you can’t run, then walk. If you can’t walk, then crawl. But never stop moving. It is easy to walk, run over someone’s command. Because we know that we don’t have to worry much about the outcome. If anything unwanted happens then the leader will be held responsible for it. But to initiate, it takes responsibility and courage. Even if it’s in the crawling stage but you should initiate. Because when you do something considering it as your responsibility no-matter whatever the outcomes may be but you will feel contented that at least you tried. Thus it is very essential to take the initiative, it will be your core contribution.
“The only thing worse than starting something and failing is not starting something.” – Seth GodinIn “The Alchemist” it is well explained about the “Beginner’s luck”. Which explains how a man trying something for the first time can have fresh thoughts and a lot of positivity which enables him to excel in his field. The only worse thing than starting and failing is not starting something. When your fear of failing surpasses your passion for doing it, you stop. Don’t let that fear overcome your passion. Adversities are inevitable . have the courage to face it and give a try once- again. Giving up is easy but sticking to your job and trying, again and again, requires passion and flexibility of thoughts too. “Rome was not built in a day.” So there is nothing that can be achieved without tasting the sour taste of failure. Failure and success are not in your hand. But trying is. So keep trying hard so that God himself be forced to give your results.
“The art of moving forward lies in understanding what to leave behind.” – Seth GodinMove ahead as life isn’t waiting for you. When you look back after years, those moments when you find the courage to let go of what you can’t change. Therefore it’s necessary to know what to leave behind when you move on in life. Otherwise, the baggage of the past turns out to be regret and guilts over time. When you know what you have to do in life, then how to do becomes easy. In the initial days, it’s hard to let go of the thing or person we loved the most. But taking baby steps is equally important. Standing still makes you void of your emotions even. So keep moving and exploring. something better is brewing up for you.
“If you use your money to create exceptional products and services, you won’t need to spend on advertising.” – Seth GodinThere’s a lot of good that’s done for the society in expanding business. But it is essential to get connected to those things where you can serve your community and their needs. When you can connect with the customers through your exceptional goods and services then you don’t have to spend money on advertising. This connection can be build only when your services delivered match up with the customer’s needs.
“If you hesitate to map out your future, to make a big plan, or to set a goal, you have just gone ahead and mapped your future anyway.” – Seth GodinIt’s okay sometimes not to have a plan. Allow the mind to wander like a free spirit. Don’t make your mind a slave of your plans. Let it seek happiness in little things. Sometimes choosing the complicated and difficult road doesn’t lead to our destination. Allow the mind to enjoy the process. Sometimes when the wandering mind syncs with your heart, you will get your purpose in life. Till then don’t cage your mind, allow it to wander and explore.
“We are all special in our way the moment we choose to be.”– Seth GodinWe all are unique and beautiful in our way. We all possess some special qualities that make us different from others. When the crowd doesn’t recognize your uniqueness and forces you to curb it according to their will. Then you should move out and change the crowd around you, not Yourself. Every individual holds some special powers. Some are good at singing, so some are better at dancing. Its never matter what big we do. The only thing that holds attention is your goodwill and your hard work maybe it’s a small job. But the fact is you own the job and its completely your hard work and determination that paid off.